Implementation of a system for branding knowledge-based products

Regarding the external examples of this product, he said: There are many external examples with this type of function, each of which has its own specialized area, for example, one in the field of business plan and the other in the pure canvas and business model, and we are trying to cover all important areas.

One of the companies based in Shahid Beheshti Science and Technology Park has provided information media through which, in addition to informing each other about the activities of companies, it will help them in branding.

According to the good news quoted by ISNA, Saeed Niknam, managing director of one of the technology companies, considered the company’s activities in the field of information technology and added: “Our main activity is software development that we have two products offered.

He considered the first product as an information media, analysis and education in the field of management, which its audience is interested in various fields of management, entrepreneurship and business and has more than 5,000 visitors a day and continued: Our view in this project is more to be able to inform the activities of our company and other related products and activities belonging to other companies and help them brand.

Referring to the company’s other product, Niknam said, “This software is a knowledge-based product for business modeling, business plan writing and designing popular management concepts and patterns, and more than 12,000 users use its services for free or by paying monthly and annual subscriptions.

Niknam continued, “This software has various other capabilities that can be used in various conditions and applications such as entrepreneurship events and attracting business ideas for investors as well as the cooperation of consultants in the field of management and business, and its main feature for this group of audiences is its online presence, for example, allowing the organizers of this model of events to be able to hold online startup events.